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Brightstar Insurance Services, Inc. Blog

View the latest blog posts from Brightstar Insurance Services, Inc..

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Wednesday, April 28, 2021

How to Market Accident Insurance for Your Agency

Accident insurance is an often overlooked form of insurance that may be hard to market to certain individuals. When thinking about insurance, clients generally jump to auto, home, life and health. Accident insurance may not even be on their mind. They may not even know that it exists or what it covers, which is where you can step in to educate them. READ MORE >>

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Friday, February 26, 2021

Annuities: Are They Right for You?

An annuity may be a viable option for your retirement financial security. An annuity is a contract between you and the insurance company by which you make a lump sum payment or series of payments. In return, the insurer agrees to make periodic payments beginning immediately or at a set date down the road. READ MORE >>

Thursday, January 21, 2021

How to Market Annuities in Your Agency

Annuities are a great investment opportunity for seniors, especially those who may already have an insurance policy with your agency. Knowing how to market to your clients or potential clients can help you set up your agency and your clients for success.  Evaluate Their Risk Tolerance  READ MORE >>

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Wednesday, December 30, 2020

Medicare Products to Offer Your Clients

If you run an insurance agency that is geared towards the needs of senior citizens, then you will likely want to offer them Medicare benefits. After all, the Medicare program is one of the primary providers of health insurance for seniors and others with disabilities or special health needs.  READ MORE >>

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Wednesday, November 25, 2020

Questions to Ask About Your Medicare Advantage Policy

Not all Medicare Advantage plans are created equal and it is important for those shopping for this insurance to be prepared to ask the right questions. Knowing what to ask will help you find the right policy.  Will I Be Able to See My Doctor?  Many people have a trusted doctor they go to by the time they qualify for Medicare. READ MORE >>

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Thursday, October 15, 2020

How to Explain Medicare Advantage to Potential Clients

When someone calls to ask questions about Medicare, it is important that your employees are prepared to answer succinctly and effectively. Medicare can be a confusing topic, so a simple explanation is the best way to earn a client’s trust and help them understand the coverage they need. READ MORE >>

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Wednesday, September 23, 2020

What Products to Offer Your Senior Clients

Senior clients often have different insurance needs compared to your other insurance clients. If you plan on selling insurance to seniors, you must be conscious of their unique needs in order to make sure that you have the right coverage to offer them.  READ MORE >>

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Wednesday, August 26, 2020

Selling Insurance to Seniors

Each client age group has different needs and requirements when it comes to insurance and customer service. Seniors will have different insurance needs than millennials, for example. It’s important to gear your agency to be accustomed for senior clients.   Anticipate a Difficult Sale  READ MORE >>

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Wednesday, July 29, 2020

How To Market Your Agency to Senior Clients??

Insurance agents need to be able to establish trust with every client. Someone is more likely to buy from your agency if they know they can trust you, and if they feel that you care about them. This is especially true about senior citizens. To sell to a senior, you often cannot use the same tactics you would for a younger person. READ MORE >>

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Monday, June 22, 2020

How to Handle Difficult Situations When Selling Life Insurance

Selling life insurance can be rewarding, but it can also be taxing. There are times when agents will have to speak with a grieving family member or otherwise deescalate a situation.   Here are some tips to give your agents when handling delicate situations.   READ MORE >>

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